New York Times Article about JC Penney and Google

There was a good article in the New York Times this week about J.C. Penney gaming the Google search engine results with paid links here.

SEO people have known for ages that this type of thing works. Google has penalized the J.C. Penney site because of this high profile article (and the site has thus plummeted in the Google rankings, just as they did to the terrible eyeglass shop DecorMyEyes when their article hit the New York Times a little while ago here…